Privacy Policy & Information on Cookies

We want you to be confident about the way we handle your data

HF Holidays understands and respects the importance of your privacy. This privacy policy, which is designed to give you peace of mind and confidence, sets out the basis on which any personal data we collect from you, or that you provide to us, via this website will be processed by us. Please read the following carefully.

You are responsible for ensuring that all the members of your party are aware of the content of this privacy policy and are in agreement with you supplying their personal data to us to make a booking or other purchase on their behalf.

By making a booking or purchase or by submitting your personal data via this website, you agree to the transfer, storing or processing of it as set out below. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy policy. If you do not agree to our use of your personal data as set out below we cannot accept your booking or engage with you and you should not use this website.

Personal information we may collect from you and why we collect it:

When you book a holiday, request a brochure or join our membership via this web site, we will collect certain personal data about you. If you are booking a holiday we will also collect personal data about any other person you include on your booking. The sort of personal data we collect will be information such as name, address, email address, telephone number, date of birth, and personal travel preferences. We need to collect this information to arrange the travel and other services you are requesting. In some cases, we may also need to collect more sensitive personal data such as information concerning medical conditions, disabilities and special requirements, to be able to consider your particular needs in relation to a booking. For leaders we collect and keep personal data to help with your appointments, leading opportunities, training and travel and operational arrangements.

We may also collect personal data about you in the following circumstances:

If you enter a competition or promotion via this website, complete a survey, or if you report a problem with this website. If we ask you for your contact details for future marketing use (which may be by email, post or phone text messages) or if you actively sign up to receive email newsletters from us, although you will be given the option to opt-out of such use.

If you contact us, we may keep a record of your email or other correspondence, and if you call us by telephone, we may monitor and/or record phone conversations for training and customer service reasons. We may collect details of your visits to this website, including, but not limited to, traffic data and location data, whether this is required for our own purposes or otherwise, and the resources that you access.

We may collect information about your computer including, where available, your IP address, operating system and browser type, for system administration purposes and to report aggregate information to our advertisers. This is statistical data about our users' browsing actions and patterns and does not identify any individual.

If you book a holiday via this website or direct with HF Holidays we will keep a record of any data collected for up to five years. If you make an enquiry via this website or direct with HF Holidays, we will hold this data for up to three years. After these time periods, we will contact you and invite you to remain on our database.

Transfer of your information:

When you make a travel booking or other purchase via this web site or by booking direct with HF Holidays, certain of the personal data you provide will need to be passed to and processed and stored by relevant third parties, such as airlines, hoteliers, insurance companies and ground handling agents, so that they can provide you with the arrangements you require. Some of these third parties may be based outside of the European Economic Area (“EEA”). Organisations that are based outside of the EEA may not be subject to the same level of controls regarding data protection as exist within the UK and the EEA.

For you to travel overseas, we may be required to disclose certain of your personal data to government bodies or other authorities in the UK and in other countries, such as those responsible for immigration, border control, security and anti-terrorism. Even if it is not mandatory for us to provide information to such authorities, we may exercise our discretion to assist them where appropriate.

If you complete one of our online customer feedback surveys, the information you provide will be processed for us by Feefo Holdings Ltd who manage these surveys on our behalf.

How we use your information:

We use information held about you in the following ways:

  • To carry out our obligations arising in connection with any contracts entered into between you and us, or between you and a third-party supplier
  • To communicate with you regarding your booking or other purchase
  • To ensure that content from our website is presented in the most effective manner for you and for your computer
  • To allow you to participate in interactive features of our service, when you choose to do so
  • To notify you about changes to our service
  • For improving the quality of our service and the products offered via this site
  • For internal research/analysis and customer profiling
  • For resolving complaints and dealing with disputes
  • For preventing and detecting fraudulent or criminal activity
  • For debt collection or credit vetting

Marketing Use:

If you have made an enquiry or purchase on this website or by booking direct with HF Holidays, your personal data may be used by us to contact you by post and/or by e-mail, with information and offers relating to products or services similar to those about which you enquired or which you purchased.

We will only do this if you did not opt out of such marketing at the point where we collected your contact details. If you have not made an enquiry or purchase, we will only send you information and offers by email relating to products and services offered by HF Holidays if you sign up (opt in) to receive such marketing.

We will not pass your contact details to a third party for marketing purposes unless you have expressly agreed that we may do so.

Opting out of Marketing Use:

You have the right at any time to ask us not to process your personal data for marketing purposes. You can exercise your right to prevent such processing by ticking/un-ticking certain boxes on the forms we use to collect your data. You can also click the unsubscribe link included in the footer of our emails. You can also exercise the right at any time by sending an unsubscribe request to: The Marketing Department, HF Holidays, Catalyst House, 720 Centennial Court, Centennial Park, Elstree, Hertfordshire WD6 3SY.

Your right to access any potential data we hold:

You have the right to check the information we hold about you and that your personal data is being processed lawfully. Your subject access right can be exercised at any time. Any subject access request must be made in writing to: The Compliance Department, HF Holidays, Catalyst House, 720 Centennial Court, Centennial Park, Elstree, Hertfordshire WD6 3SY.

Data Security:

The transmission of information via the internet is not completely secure, and although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to this website, therefore any transmission is at your own risk. Once we have received your information, we will take all reasonable steps to keep your personal data secure and to try to prevent any unauthorised access to it. All information you provide to us is stored on our secure servers. Any payment transactions will be encrypted using SSL technology.

Links to Third Party Websites:

Our website contains links to and from the websites of our principals, suppliers, advertisers and other third parties. If you follow a link to any of these other websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies or for these third-party websites. It is your responsibility to check these policies before you submit any personal data to these websites.


This website uses cookies to distinguish you from other users. A cookie is a simple, tiny text file that is stored on a web browser when you visit a website. This file is incapable of performing any tasks or functions; it is not a programme, cannot be used as a virus or access your hard drive, and no other website can use it. Some of these cookies are essential to make this website work properly, to allow you to make your holiday booking, and to enable us to fulfil your purchase requests. Other types of cookie let us identify the device you are using and how you use the website – but not you personally – in order to help us to provide you with a good experience when you browse our website. Others allow us to improve our website or the way we provide our service to customers or are used to provide you with information or offers from HF Holidays that may be of interest to you.

You can choose to accept or decline cookies at any time. Most web browsers automatically accept cookies but you can modify your browser settings to decline cookies if you prefer by accessing the preference panels from your browser's main menu (usually found under ‘Edit’, ‘Tools’ or ‘Options’). However, if you choose to remove cookies parts of the website may not work properly or your use of the website may be impaired. To learn more about cookies, visit

We use cookies to keep track of your progress through the booking form so that your information doesn’t get confused with anyone else’s. These cookies expire when you close your browser.

Our reservations system uses Travelberry – this cookie tracks order reference being made for use with the system and is for internal use only, it does not contain any personal information.

My Shortlist:

The Shortlist uses a cookie to save your list on your computer for 60 days. Clearing your cookies will delete the list.

Changes to our privacy policy:

We reserve the right to update or alter this Privacy Policy from time to time without notice to you. Any changes will either be posted on our website, brochures and/or made available on request.

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