"As we fast approach the festive season, we all look forward to spending time with family and friends, enjoying shared experiences – after all, that’s what Christmas is all about.
HF Holidays has always strived to create the perfect environment for connection and belonging, not just at Christmas time, but every day of the year, whether over a shared meal in our country houses or the inspiring walks in the great outdoors.
As a co-operative business owned by and for its members, we were very pleased to welcome nearly 2,700 new members this year, and as I settle into my new role as CEO, I have been tasked by the Board to look at ways to deliver enhanced benefits for the people who matter most – our membership.
I recently attended an Investment Members’ break in the Brecon Beacons, where I had the pleasure of introducing myself and spending time enjoying great company, warm hospitality from our House Team, scenic walks, and plenty of laughter during the evening quiz.
I was especially curious about what inspires members to increase their shareholding in the society. What I heard most was about the many happy holidays they had enjoyed, as children, as friends, as couples and as solo travellers, and that they strongly believed that this unique organisation must thrive for generations to come.
So, in addition to the practical but very important job of conserving and maintaining the wonderful country houses that HF Holidays guests enjoy, we must also raise our ambition for the future to ensure we match this with the faith our members place in us.
I want to take the opportunity to thank you all for your continued support. From all the team and me, we wish you a very happy Christmas and a wonderful new year."
Chris Simmonds